At the Pentawards Gala Ceremony in London, BroHouse agency won the bronze trophy at the world’s leading and most prestigious competition for packaging design.
The bronze award was offered in the Food Trends category by a truly prestigious jury, comprised of individuals of the highest calibre in packaging design, branding and marketing, colourfully represents the global spectrum of packaging, such as Amazon, Microsoft, Carrefour, Superunion, or PepsiCo. This year, the jury selected out of over 2,000 entries from more than 60 countries around the world.
“For BroHouse this globally accredited award is the definitive symbol of creative excellence in packaging. To get to this elite club, you need a client as brave as the creative solution submitted. We share with SanoVita this wonderful trophy” said Costin Oane, Creative Director of the BroHouse branding agency.
The new brand of vegetable pates was launched at the beginning of 2019, BroHouse built a consistent and distinct packaging design for a portfolio of 4 pates for each of the 2 product ranges: Red lentil and Bob lentil.
“The packaging design has to tell a story that sells, it’s your ad on the shelf. In order to successfully fulfill this objective, we have developed a sufficiently generous graphic concept that can support the entire product portfolio for the 2 ranges of vegetable pâté: Red lentils and beans” said Horia Oane, Co-Founder of the BroHouse branding agency.
Pentawards is the first and only worldwide competition exclusively devoted to packaging design in all its forms. It is open to everybody in all countries who are associated with the creation and marketing of packaging. The winners will receive bronze, silver, gold, platinum or diamond Pentawards according to the creative quality of their work.