Euro 2024




Brand identity
Brand positioning
Value proposition
Competitive analysis
Insight research

Photorealistic rendering

German Football Federation has launched a challenge on Jovoto asking fans to design the logo for Germany’s bid to host the UEFA EURO 2024. Germany wants to host the EURO 2024, the 17th edition of the UEFA European Championship.The winning logo will be featured on the German application and in all communications.
Creative approach aspires to establish an example of unity around sports, around football. The concept behind the logo aims to convey the spirit of the European Championship, where all generations will stay together as one. The sense of community and FairPlay is the essence of the logo, diversity as one. For Euro 2024, Germany brings people all around the world to cheer for their favourite team in a warm and security environment.
This is just a logo proposal  submitted  for international contest. This is not the official logo of EURO 2024 hosted by Germany. Copyright © BroHouse. All rights reserved. The solution is the property of their respective owners.